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School remembers crash victims with unique car freshener 15.05.17

A BUNCRANA school is remembering past pupils who died in road accidents with an innovative car air freshener bearing an important safety message.
Transition Year students at Scoil Mhuire, Buncrana, Co Donegal, have launched a unique angel-shaped air freshener printed with the words: 'SLOW Down, SAVE Lives: Remember those who have lost their lives on our roads'.
The launch on Thursday came just two weeks after the tragic deaths of friends Nathan Farrell (18) and Nathan Dixon Gill (17) who had done their Leaving Certificates at the school last year.
The teenagers died when the car they were travelling in crashed near Quigley's Point as they returned home to Buncrana after a night out. Three others in the vehicle survived the smash.
The unique angel fresheners are the brainchild of Transition Year students led by their teacher Marie Boyce under the Young Social Innovators programme.
The TY team received sponsorship from two motor industry firms based in Buncrana (McLaughlin Motor Factors) and Sligo (Martin Reilly Motors) to have them produced. All proceeds from the sale of the air fresheners will go to the National Rehabilitation Hospital in Dun Laoghaire.
The Buncrana students are now creating a huge buzz on social media with their €2 products, as people line up with messages of encouragement and orders to buy.
The product is on sale at the school and local shops and the students are being urged to pitch their idea to TV's Dragons' Den.
Scoil Mhuire's car air freshener is available from the school and local shops priced €2. All proceeds will go to the National Rehabilitation Hospital in Dun Laoghaire, Co Dublin.
"Brilliant idea. Simple but oh so effective. I'm heavily into road safety and this needs to be marketed as much as possible. Dragons Den maybe? How can I get some?" wrote one supporter.
"Fantastic (and) so poignant, considering all the tragedy (our) wee town has experienced over the years. Congrats to all involved. Great initiative," added another.
The school launched the clever product with a balloon release “to remember all passed pupils who passed away due to road accidents”.
"We are delighted with the reaction and really hope to get the message out there. All help would be greatly appreciated," a spokesperson told Facebook followers.
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